Do you have a product that you think might be the most boring thing that is impossible to entice your consumers to buy? That’s not true! We will be sharing 3 advertisements that turned the most mundane product into a hot selling pancake. 1. Got Milk? Who knew milk could make a brand? The iconic…
Email marketing remains widely used by businesses, and we hope that by increasing your click-through rates, it will potentially improve your conversions. Here are 7 email marketing tips you need to know of. 1. Know and segment your target audience Consider these statistics by Mailchimp, which revealed that segmented campaigns get 14.37% more opens and 64.78%…
Digital Marketing is becoming increasingly indispensable for businesses to accelerate their growth as we are already in a digital era. Being aware of the key digital marketing trends will benefit your business and brand in various ways, from being cost effective to building brand loyalty. Here are 11 digital marketing trends that you should be…
Is the process of the B2B buying cycle complicated? In fact, it doesn’t have to be. Most agencies will tell you otherwise. We have found the “koyok” of your B2B pain. B2B sales/ buying cycles are different from B2C but it can be seamless. It includes several stakeholders with different agendas. Couple the aversion to…
If you have all your AdWords down but still are not seeing the kind of returns, you would like or if you have set up a new Pay Per Click campaign account and are not getting any impressions. It is a hint you need to do a bit of account troubleshooting. The fact that your…
1) You Don’t Know Where You’re Going It is noticeable that many companies without digital strategy also lack an online market plan for both old and new customers. And without these objectives, it isn’t highly possible that they don’t put much-needed effort to know how much their online presence is faring. 2) You Have…
We are taking a brief look at some of the common PPC mistakes that are found often on many sites. Sending Visitors to Your Home Page It is a given fact that every ad created for an ad group has a destination URL or a display URL. The one that is shown in green…
Marketing has evolved quite fast. Traditional media is dying, and everyone is jumping to digital and hence, the influx of providers coming on board to fill the gap. There are tons of digital marketing agencies in Singapore and even in the world. How do you choose which is right for you? It can be an…
People nowadays have developed the habit of researching on the Internet about any product or service they are planning to buy before actually purchasing it. They use Google the ” Guru of all things”. The Internet has become an unlimited fountain of information for companies, and inbound marketing has become a priority in digital…
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